Posts tagged ‘Suno’

February 29, 2012

SS12 Trend Watch: Lace

Spring’s lace update is tablecloth chic. It’s net curtain chic. It’s massive scale for maximum impact. In acid colour, in black, in glorious white on white. Want. It. Now.

Valentino SS12

Thakoon SS12

Dries Van Noten SS12

Louis Vuitton SS12

Valentino SS12

Suno SS12

Valentino SS12

Suno SS12

February 28, 2012

My favourite colour is SHINY

Balmain SS12

Christopher Kane SS12

Felder Felder SS12

Giles SS12

Manish Arora SS12

Marc Jacobs SS12

Sass & Bide SS12

Suno SS12

Theysken's Theory SS12

Basically, I’m tacky as hell. I try to be subtle*, but I’m subtle like a brick. I LOVE shiny things like magpies love shiny things. Maybe it’s because I’m dead inside and it deflects attention away from my black soul? Perhaps. All I know is that shiny things make me happy. It’s hard to be sad when you have a shiny lazer cut leather skirt.

The Balmain is a DREAM of shiny embroidery, and the Felder Felder is a stroke of shiny grungy ’90’s genius. But bewarned, shiny! is not like colour – silhouette DOES matter. Cut, shape, proportion – think about what you want and what’s going to work for you. Unless you look like the birds above, if you get it wrong, it’s gonna look TERRRRRIIIIIBBBBBBBUUUUUULLLLLLLL.  Team with a not-so-shiny plain t-shirt, or shirt (á la Jacobs) for a more demure take. Or throw caution to the wind and go all out, and wait for the magpies (me) to flock towards you and coo at your awesome shiny thing.

*no I don’t. I wear acid colour and leopard at the same time. The hack.

November 30, 2011


200 (and one) posts. 200 ideas. Some good, some terrible. Some well thought out, some thrown together with a very sore head. Nearly two years of my life documented by the random various things that catch my eye. I honestly never expected this blog to last this long, nor that I would care about it, or that I would consider myself a blogger, much less that others would consider me one.

I guess I just like the idea of sharing things I like, even if I just reach one person then that’s cool. It was never meant to be big or clever – just as well, says you!

I’m not going to go on and thank the Academy, and god and my dog’s ma’s sisters hampster’s personal trainer, but I would like to say that I have met some really cool, interesting people from doing this and I am happy that there is a community of people who are engaging with fashion in a thoughtful way and that us nerds can all unite together!

And without further ado, here is what I wish I was wearing today, instead of an old, ragged hoodie and sweatpants.

Moschino AW11

Araks AW11

Helmut Lang

Suno AW11

Marc by Marc AW11

all images via


August 24, 2011

Fair Frocks

Last night, while attempting to get through some of the hundreds of “I’ll get to you later” mails, I came across a very worthy endeavour from Asos. A while back I did a little piece on Suno, and how they are bringing Fashion to the fore when it comes to ethical and sustainable clothing. Well, the Out of Africa collection from Asos reminds me more than a little bit of their high end counterpart, if not because they are both produced in Kenya, in workshops focusing on sustainability within the community and the environment. Using traditional African-looking prints and weaves, the online highstreet behemoth has created a line that is as fashionable as it is ethical. I really dig these printed trousers – the print reminds me of Suno’s collection.

As if the fact that these threads are bang on trend wasn’t enough to get you interested, to ease your consumption guilt a little bit – Asos are pledging to donate £5 from each sale, and then matching each with another £5 to the workshop that produces that garments to assist with the ongoing  development of a sustainable and long term solution to the economic problems in the Kenyan community. Can’t say fairer than that!

Asos Africa

Asos Africa

Check the range HERE

January 19, 2011

From Kenya with Love

Suno make vibrant, wearable clothes. The prints often form the main focal point and that is what initially caught my attention. However, when you start reading the story behind the brand, it gets better. The aforementioned prints are based on founder Max Osterweis’ collection of Kenyan textiles collected over the years which explains the overriding African craft vibe from the collections. However, even better is the fact that Suno is dedicated to sustainability and ethical treatment of workers (which are by no means the same thing), and produce more than 70% of their stuff locally in Kenya. Now, to be upfront, I know Kenya is pretty huge, and I don’t know the name of one city, so I have no idea what local means in this context, but the company seems to be very focused on using indigenous talent and upskilling people to create a better local (there’s that word again) economy and providing skills and commerce to areas that are often overlooked. Which is never a bad thing.

What I especially like about Suno is that they are a fashion company first. Their ethos is built into their designs, but not on the surface of them, if you get me. I believe in working towards a more sustainable fashion industry that works along more ethical guidelines, but I think one of the main reasons that puts people off buying from companies who are heavily involved in sustainability is that design comes after their beliefs. And with the exception of slogan tshirts, very few people want to wear their beliefs so literally. I think to really enact change, companies like Suno are the way forwards, where what they are trying to do just IS. It’s almost a given, and then they focus on creating garments that the vast majority of people want to wear. By selling them as fashion, instead of a social conscience, they are giving people what they want. Just in a more responsible way on the back end of things. If bigger companies just WERE socially conscious, I imagine consumers would be massively supportive. People are lazy. I’m lazy. And I am aware of the problem far more than most. I don’t believe that people purposely buy things to spite workers or the environment, but too often the greener alternative is too difficult to access (in comparison to highstreet stuff), or the design quality just isn’t there.

So, before I rant on all day, here’s to Suno and their company and what they stand for. Great clothes, that is.

all images via

If you want to learn more about what you can do to make a difference, no matter how small, go to The girls that run it are great, and run courses and talks and loads of good stuff, as well as providing information.


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